Africa is a Country

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Selling slurs?

From a friend of mine:

The latest in “socially conscious underwear ads:”

Using racist homophobic “labels” (”Paki,” Nigger” and “Faggot”) to “protest” labeling one’s underwear.

Yes, to sell tagless underwear. 

Hanes underwear has rolled this out outside the US.

See here and here.

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2 Responses

  1. aniche says:

    thankfull i go commando most of the time.

  2. [...] homophobic in ads?That’s what some are saying about Hanes’ adverts for its its tagless underwear.http://theleoafricanus.com/2008/04/12/you-cant-make-this-stuff-up/Hanes Underwear ?? Blogs, Pictures, and more on WordPressFrom a friend of mine: The latest in [...]

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